Coastal poster designs

Poster creations

for my final piece in graphic design I was asked to make either a poster or an interactive leaflet, as you can tell by the heading I chose to make a poster advertising Llandudno, one to young people and another to families. The main difficulty I faced was creating 2 separate designs differentiating towards the 2 target audiences.

first poster design

for my first design i wanted to find a form of local landmark in the area to get my inspiration. As i didn't want to make a piece based around the pier's and focus onto the natural landscape of the Llandudno area, i chose an image of a cliff like area near to Llandudno. But that was only part of the design that had to be achieved.

Now all i had to find was inspiration to make an actual design for the poster. i remembered of a particular style of art which uses illustrator onto photographs, making them more interesting but due to the fact that the last time i saw work similar to what i was thinking about was made months, if not years ago, the issue was finding the work to relate to so you can understand what my initial ideas for the creation of my work is from.



Although it is mainly reserved for zombie like dipping bright coloured flesh and/or white text on some sort of galactic and/or natural themed image i liked the difference between the realistic and the cartoon or thin white text. But as i felt that the look of these didn't really link to the theme of coast very well, i felt that by using the pen tool to make white edges on the contours of the cliffs would be interesting and with little or no text would further create curiosity.

Although this Is a picture of a landmark of Llandudno, as you can tell it very hard to tell that it is of Llandudno, so of course a simple thing that i have to change is to add text. I want to keep the text as minimal as possible as so the curiosity of the viewer will last them until they get home, whether it is in 10 minutes or 3 hours, in order to make this possible i have chosen to simply put "Llandudno" in a simple font that expresses little to the view. I wanted to make the text thin and elongated this will just be for aesthetic prepossess.

secondary poster design

following the inspiration of the usage of white lines standing out from the photographs, i felt that by looking at my photographs i found one in which i photographed a local map used by tourists. I felt that by using the pen tool again and drawing in the lines of the roads of the map i could create an interesting and abstract look to the poster.

By using the pen tool on the roads and only the roads i found that i created a very unique effect, but as the maps roads were (add colour of the roads) i wanted to make it stand out more and all the effects that i could think of took away from the poster. I came to the realisation that i could use another photograph of the Llandudno area to create a creative effect.

by using a photograph of a small of the only jetty in Llandudno, it not only acts as landmark but as it its the only one there it will remind the viewer of the location and the the poster and vies-verso. It also allows the lines to stand out and doesn't take away from the overall image, it also allowed text to be used on it again in white so it all ties together. I feel that this advertises to families as the interesting design would create interest in the minds of children as well as the parents.

third poster design

After seeing my 2nd poster design, Steve suggested i should do a more detailed version using the ordinance survey maps of the area, buts as i didn't want to just make one exactly the same so as the roads on the ordinance survey maps look different compared to the local tourist one. I decided to use different line thicknesses to distinguish the different importance of the roads.

As again i wanted to make the lines stand out from the lines to stand out from the photographs i wanted to use a photograph but rather than an open landscape or any sort of open shot i wanted to go with a more intimate feel and use one of my close ups or the rusted areas around the jetty as the random details that are naturally produced by the clinging of seaweed and various other sea plant life.

As with my other posters i think the simple illustration of a certain area or object is simply not enough to advertise the area of Llandudno well enough so by adding "Llandudno" along with the photograph advertises the simplistic beauty of the area, as i feel the location not only looked beautiful but the people around they were friendly and not troubled by trivial matters like we are. so the simplicity of the poster expresses the same.

6 Experimental pieces

focusing on:

• line 
• colour
• pattern
• shape

text selection tool

For this tool I wanted to experiment with line more than the other points as with the use of text could create shapes and lines with their bases and tops.

By using my photographs as the primary source of inspiration, I click and held on the text tool until the text tool menu popped up then I selected the 'horizontal type mask tool' (there is also a vertical type mask tool but for my work I preferred to use the horizontal), after clicking near the wanted area of selection, the image will get a red wash over it and then I was able to type the word(s) I wanted.

After selecting which font I wanted and the size of the text I typed it out the word I wanted, then click on the tick in the top bar in the centre which converted the shape of the text into a selected area.

Once the tick is clicked and the shape is a selection area, I was able to copy the area and paste it into a separate document and change it's size and angle to whatever I choose

coast - criteria 1

select and analyse three examples of graphic design that are designed for tourists:

• 1 web page
• 1 poster
• 1 leaflet

on your blog, screenshot and annotate each example use this to help inspire ideas for your designs.

New Zealand

discuss:

text font= the simple font of all of the areas are the same so it isn't annoying or to difficult to read and have an equal distance the edges so the reader is able to focus of it more without distractions of what is going on around it and not leave large areas of emptiness to be wasting web space.

colours= the colours one the text blocks are contrasting to the background but not too much as to confuse and hurt the eyes. the colours of the background are very natural and the tones haven't been emphasized or altered which gives off a very truthful image of what New Zealand is like.

layout= the simplicity of the layout doesn't say a lot of things about New Zealand but I think that the lack of things on the page attractions the curiosity of what New Zealand is like, and as I have been there it is just like that, in the sense of you'll be walking down the street and there will be an amazing unknown café.

images (vector and bitmap)= the bitmap image in used or the background is a high definition photograph and has no pixelation, and the vector image in the centre that boarder around the text are very much in the centre of the page which really draws the eyes but the "100% PURE NEW ZEALAND" and "New Zealand trade and enterprise" are bitmap images but are good enough quality that the only way you can tell is though zooming in to about 300%

interactivity= as the layout is very simple so is the interactivity making the website easy to use and there are no issues or confusion in what to click to go where as they are very obviously labelled by text and colours surrounding them.

backgrounds= here is the only issue with this webpage, due to the quality of the photograph if the internet is slow then you need to wait as the image loads in order to use the website or risk the page becoming non-responsive.
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boston.com

Text: the font is very early to read, and although there is a smaller text that is quite hard to read off the bat, but once you focus in it's easy to read which is good so you don't get confused as to which artical you are reading. The size of the headlines are large enough so if you are intrigued it is easy to read very quickly but isn't too big as to waste space.

Colour: the colour scheme with this site is limited but it adds to it's overall effect, as it the stereotype with links on the internet they are blue but rather than that being an annoyance they have made it part of the scheme by using the same colour in the background. Using different shades of the same colour for the different areas, such as the leisure articles and bordering the advertisements.

Layout: the way the site is set out is to look like a newspaper, which i think has been achieved but even though it looks similar to an american newspaper there is, at first glance, an overwhelming feeling and the feeling only disappears once you notice the small dotted lines separating the articles. overall i think the layout is a good representation of a newspaper but to lower the original feeling of being overwhelmed would be to make the dots larger, but only slightly so they are more visible on the first glance.

Photographs: as the photographs are not there for decoration but to draw your attention and to provide additional information, there is little to add on apart from that they fit well with the articles they are describing.

Graphics: The decorative uses of the vector images are to draw attention, separate the articles, and boarding the non written areas. they are effective in there purposes but i feel that the top bar could be designed better as the colours don't particularly fit with the rest of the page, the colours are right but they don't fit every well due to the lower bar's colours only being connected to the dots dividing the articles but also the lower bar separates the top bar from the rest of the page due to its different size, font and colours.

Background: The background is simple design so there is little to talk about it, the dark blue contrasting with the white draws you attention to either depending on which one you are looking at, most obviously if you are looking at the white, especially towards the edges they could be desecrating but due to the text and the distance between the text and the edge the desecration towards the simple dark background has a minimal chance of occurring.
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